All too often we find Event Coordinator’s running the event with an excel spreadsheet and the participant left wondering where to go. It’s about the people, people have problems and problems are there to be solved. In solving these problems why not add a little delight as well.

FOLLOW UP YOUR EVENT WITH THE "BEST" BITS "HIGHLIGHTS"

We wanted to say a BIG THANK YOU to everyone that touched us & our business in 2016 and we look forward to an amazing 2017 with you involved.

Earlier this year, back in June, a couple of us lucky Squid's we're fortunate to work with the great team that run Cannes Lions, on their ibeacon VIP event network.

If you’ve been mixing in the world of startups and tech entrepreneurs then you’ve probably come across this term.

If not you might be asking what is a “pivot” or normally termed “to pivot”

“To Pivot” is a key ingredient to success, or more importantly reducing the risk of failure.

Pivoting is a tool / method used when your business model isn’t working and you need to look for a Plan B, and pivot.

Outsourcing or Offshoring is often used by a business for a specific process, skill or area of expertise that cannot (for whatever reason) be handled internally by a company.

There are of course pros and cons to outsourcing, though most of the time the advantages of outsourcing outweigh the disadvantages.

What is an iBeacon?

iBeacon is Apple's implementation of Bluetooth low-energy (BLE) wireless technology to create a different way of providing location-based information and services to iPhones and other iOS devices. iBeacon arrived in iOS7, which means it works with iPhone 4s or later, iPad (third generation and onwards) iPad mini and iPod touch (fifth generation or later).